Channel Topics
Channel Revenue Services

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Channel Revenue Services

Channel Services

Rohner & Associates builds your channel strategy for many different initiatives by analyzing and defining specific areas of impact.

Our practice centers on revenue, and the cost of fueling the revenue engine.

Rohner & Associates recommendations impact three major areas:
Impact Areas
Sales Scalability Growth of the Channel Portfolio and Sales Coverage capacity
Sales Productivity Increased productivity through coverage design, optimization and program utilization
Derived Demand Greater influence with “influence” and “collaborative” partners

Rohner & Associates focuses its efforts on four engagement categories:

Channel Engagement Areas
Strategy Connects the marketplace and determines how customers learn of, decide to purchase and receive products and services
Initiatives Meet channel requirements and pursue business proposition advantages or differentiation that improves channel conditions, productivity or satisfaction
Assessments Characterizes gaps and specifies areas for improvements. The goal is to create value and channel worthiness and readiness
Education Increased revenues due to increased awareness of the dynamics of the company’s revenue engine